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What Shoppers Say - And What They Do
By Scott Young, Perception Research Services, July 2, 2008
Gathering Research Insights to Improve Point-of-Sale Marketing As marketers recognize the importance of point-of-sale, they want to better understand shoppers' needs, priorities, and behavior at-retail. Specifically, they
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Experiential Shopping on the Strip
April 12, 2007
At almost two million square feet and sporting a massive LED-equipped "Cloud" at its entrance, the Fashion Show Mall in Las Vegas is a destination shopping venue that might only be possible in Vegas, you say. But is it? As
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The New Face of Retail?
By David Polinchock, December 21, 2006
In many retailers today you'll have a hard time finding staff that can tell you where things are. But recently I've been visiting stores in our SoHo neighborhood where the employees can not only tell you where things are, but
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When Shopper Engagement is Done by Machine
By Bryan Thompson, RetailOne, December 21, 2006
Two reports released recently from industry-leading organizations IHL Consulting Group and the Aberdeen Group suggest trends that could, on the surface, appear to be in some conflict. The Aberdeen Group's report released recently
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With Self-Checkout, Impulse Buys at Checkout Drop
December 21, 2006
Shoppers spent almost $111 billion at self-checkout lanes in 2005, an increase of 35 percent from the previous year, Franklin, Tennessee-based IHL Consulting Group reported in July. But self-checkout lanes appear to be
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